Branding exercise – a quick start guide for UAE startups

The UAE — a land of soaring skyscrapers, sizzling sand, and brands that shine brighter than a Bedouin’s smile. But before you dive headfirst into the competitive marketplace, grab your sunglasses and let’s go through a branding checklist that will make your UAE business the talk of the town. The brand name blues Give your… Continue reading Branding exercise – a quick start guide for UAE startups

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10 differences between designing for Print VS Digital Media

Designing for print media versus digital media is akin to a battle between old-school charm and new-age technological wizardry. It’s a clash of elegance of ink on paper and the vibrant allure of pixels on a screen. It can often have new entrants into the field pulling out any remaining tufts of hair from their… Continue reading 10 differences between designing for Print VS Digital Media

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A brief history of graphic design in the middle east

As Winston Churchill once said, ‘Without tradition, art is a flock of sheep without a shepherd.’ And in the world of design, the Middle East has been the shepherd of innovation and creativity for centuries. Whether its eye-popping brochures for hotels you couldn’t possibly afford, or the billboard for the Maybach (which you can’t afford… Continue reading A brief history of graphic design in the middle east

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